D-up

D-up (ディーアップ) is a Japanese eye makeup specialist brand renowned for its false eyelashes, eyelash glue, and eye cosmetics. The brand has consistently ranked as Japan's #1 selling false eyelash brand, trusted for its natural-looking yet impactful designs.

D-up's Airy Curl Lash and Perfect Extension false lashes are beloved for their lightweight comfort and seamless blending with natural lashes. Their Silky Liquid Eyeliner is equally popular for its ultra-fine brush tip and waterproof staying power.

With decades of expertise in eye beauty, D-up creates products that enhance and define the eyes with professional precision while remaining comfortable and easy to use for everyday wear.