{"title":"Etude","description":"\u003cp\u003e\u003cstrong\u003eEtude\u003c\/strong\u003e (formerly Etude House) is one of Korea's most iconic beauty brands, established in 1985. With its signature princess-like aesthetic and innovative formulations, Etude has been at the forefront of K-beauty trends for nearly four decades.\u003c\/p\u003e\u003cp\u003eThe brand's \u003cstrong\u003eSoonJung\u003c\/strong\u003e line for sensitive skin, \u003cstrong\u003eFixing Tint\u003c\/strong\u003e lip products, and \u003cstrong\u003ePlay Color Eyes\u003c\/strong\u003e eyeshadow palettes are perennial bestsellers. Etude consistently leads trends in Korean makeup, from gradient lips to glass skin.\u003c\/p\u003e\u003cp\u003eEtude's philosophy of making beauty fun and accessible has inspired millions of makeup lovers worldwide, offering professional-quality products wrapped in the brand's signature sweet, playful packaging.\u003c\/p\u003e","products":[{"product_id":"soon-jung-panthensoside-sheet-mask-25ml","title":"Soon Jung Panthensoside Sheet Mask 25ml","description":"\u003ch2\u003eSoon Jung Panthensoside Sheet Mask 25ml\u003c\/h2\u003e\n\u003cp\u003eA soothing sheet mask from Etude's Soon Jung line formulated with Panthensoside (Panthenol + Madecassoside) for ultra-gentle, calming care. This mask is designed for the most sensitive skin, delivering barrier-strengthening moisture without any irritation.\u003c\/p\u003e\n\u003ch3\u003eKey Benefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePanthensoside\u003c\/strong\u003e - Dual-action soothing from Panthenol + Madecassoside\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUltra-Gentle\u003c\/strong\u003e - Minimal ingredients for zero irritation\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBarrier Care\u003c\/strong\u003e - Strengthens and repairs compromised skin barrier\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCalming Hydration\u003c\/strong\u003e - Soothes while deeply moisturizing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho It's For\u003c\/h3\u003e\n\u003cp\u003eFor the most sensitive, reactive, or compromised skin needing gentle, calming care.\u003c\/p\u003e\n\u003ch3\u003eHow to Use\u003c\/h3\u003e\n\u003cp\u003eAfter cleansing, apply mask to face and leave on for 10-20 minutes. Remove and pat remaining essence into skin.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMade in Korea\u003c\/strong\u003e\u003c\/p\u003e","brand":"Etude","offers":[{"title":"Default Title","offer_id":50318164295927,"sku":"8809578360321","price":2.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0897\/8225\/5863\/files\/Soon_Jung_Panthensoside_Sheet_Mask_25ml.webp?v=1775041904"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0897\/8225\/5863\/collections\/Etude.png?v=1775049117","url":"https:\/\/colorcity.com.au\/collections\/etude.oembed","provider":"Colorcity Cosmetics","version":"1.0","type":"link"}